Company profile (copy 1)
The intelliAd Media GmbH is an independent technology provider based in Munich. intelliAd is supported by financially strong investors.
intelliAd is a bid management software for optimizing and managing SEM campaigns. With intelliAd advertisers and agencies can increase the efficiency of their campaigns by up to 30 per cent. Each customer decides for their individual bidding strategy and can choose between a semi-automated and fully automated bid management.
Company profile
The intelliAd Media GmbH is an independent technology provider based in Munich. intelliAd is supported by financially strong investors.
intelliAd is a bid management software for optimizing and managing SEM campaigns. With intelliAd advertisers and agencies can increase the efficiency of their campaigns by up to 30 per cent. Each customer decides for their individual bidding strategy and can choose between a semi-automated and fully automated bid management.
Development of intelliAd Media GmbH
| May 2010 | Start of co-operation with Technical University Munich focussing on performance drivers in ad texts, keyword targeting via match types and cross-channel effects of search and display |
Feb 2010 | intelliAd grows and moves into bigger office on Weinstraße in Munich near Frauenkirche |
| Jan 2010 | intelliAd expands in Austrian and Swiss markets with the help of sales partners |
| Jan 2010 | Budget acquisitions of two more online agencies: AKOM360 GmbH, Crossmedia GmbH |
| Oct 2009 | intelliAd co-operates with web analytics provider Webtrekk |
| Sept 2009 | New direct customer Air Berlin |
| Aug 2009 | Budget acquisitions of three online agencies in Germany and Austria |
| July 2009 | Budget acquisitions of leading SEM agencies such as OneAdvertising AG and bigmouthmedia GmbH |
| May 2009 | Product launch of intelliAd bid management software for advertisers and agencies |
April 2009 | Wolfhart Fröhlich (former Country Manager MIVA Germany GmbH) becomes third Managing Director |
| April 2009 | Closing investment round intelliAd Media GmbH |
| May 2008 | Cooperation with Yale University, Connecticut, regarding portfolio analysis |
| April 2007 | Product launch of bidding tool CPCagentTM |
| Feb 2007 | Founding of intelliAd Media GmbH by Mischa Rürup und Tobias Kiessling |
