Monitoring and optimizing ad texts
The intelliAd ad text tool finds new ad texts for you and pauses texts which are performing badly. So your account automatically receives ideal ad texts with a high click-through-rate (CTR) and high conversion rate (CR).
Automatic suggestions for new ad texts
- The intelliAd AdText Tool
intelliAd analyzes your ad texts and automatically finds new appropriate ones from your competitors which possibly achieve better performance values.
After the tool has analyzed your ad groups, the ad texts suggested will be displayed in a list. With a few clicks you can add the new texts to your ad groups or edit the ad texts.
Automatic pausing of bad performing ad texts
The intelliAd Software monitors your ad texts constantly and checks the click-through-rate (CTR) and conversion rate (CR). If an ad text gets many clicks caused by a high CTR but has a low conversion/ low sales, the ad text will be paused automatically by the software, provided that there is a better ad text in your account.
Calculating the (ad text x keyword) performance
When an advertorial customer has a large number of ad texts and keywords within an ad group, an ad text might be more appropriate for a group of keywords and might have a high click-through-rate (CTR), while being inappropriate for the rest of the keywords and generating a low CTR.
The intelliAd software makes suggestions how to separate your ad groups better, so you can split your ad group into several ones with a few clicks. By doing so, you can increase your CTR and thus your performance.
